America's National Parks


Creative Musing
January 2017

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America's National Parks
Utilizing the emblem shape of the National Park Service and drawing inspiration from the natural elements of our parks—land, water, and sky. Above are two illustrative styles, left badge features gradient colors and right badge feature flat colors. The emblems typeface is Rockwell Nova Condensed designed by Monotype.

 

Modern x Dwell


Creative Musing + Article
December 2016

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Modern x Dwell

The simple line and halftone pattern illustration is a reflection of the contemporary esthetics created for the Modern x Dwell collection. This collaboration between Dwell and Target has produced a thoughtful collection of well-designed modern pieces. Most pieces represented in my illustration are the outdoor patio collection.

 

SpartanNash


Client Project
November 2016

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SpartanNash
Headquartered in Byron Center, Michigan, SpartanNash distributes food to independent grocers, military commissaries, and corporate-owned retail stores in 44 states. I worked closely with SpartanNash to direct, develop and design the thirty-six page corporate responsibility brochure.

Using a guided design approach, I explored SpartanNash's key environmental impact areas of Social and Environmental Responsibilities, delving into each segment to narrate their entire sustainable journey. Through the strategic use of storytelling, we intricately wove together their core values, showcased their diverse capabilities, highlighted community engagement efforts, and underscored their unwavering commitment to environmental responsibility. This narrative was brought to life through a blend of design elements, compelling visuals, and informative infographics, culminating in a comprehensive sustainability report.

  • Brochure Design & Layout

  • + Creative Direction
    + Project Management
    + Qualitative Research
    + Concept Development
    + Sketching & Ideation
    + Graphic Design & Layout
    + Photography Art Direction
    + Infographics
    + Illustration


Dwell Feature


Article + Product
December 2016

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Dwell Feature

Thank you Dwell for promoting my work in this month’s issue of Dwell Magazine and on dwell.com It’s nice to be noticed ☺️

What the Dwell blurb reads, “Design With an Eye for Fine Lines. Michigan-based graphic designer and illustrator Michael Nykamp takes minimalist approach to creating portraits and logos for a variety of clients, including AIGA West Michigan, Herman Miller, and musician Truman Cage. We also love his crisp drawings of midcentury classics, such as Jens Risom’s A-Frame house. Follow his collaborations, posters and personal explorations like this geometric lion at dwell.”

Additional Content
View my work on Dwell.


Saint Tikhon


Creative Musing
November 2016

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Saint Tikhon
Simple line and dots illustration of an Orthodox Priest in his vestments and staff.

 

Sleeping Fawn


Client Project
September 2016

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Sleeping Fawn
Created this a few years ago as potential mark for a book publishing company.

  • + Brand Identity

  • + Creative Direction

    + Qualitative Research
    + Concept Development
    + Sketching & Ideation

    + Illustration


Death of a Lotus


Creative Musing
August 2016

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Death of a Lotus
Some quick stylistic illustrations created in my downtime today.