Best for for small businesses and early stage startups that need a clear, professional logo quickly. This package focuses on creating a strong, well-crafted visual mark through a straightforward process. It’s designed for teams ready to move forward without extensive brand exploration or strategic development.

PHASE I:
Establish basic clarity and alignment before design begins.
+ Brand guidance and advisory support
+ Assess business, audience, and logo needs
+ Align on goals, constraints, and usage

PHASE II:
Design and refine a focused logo solution.
+ Select logo style: wordmark or combination mark
+ Design and development of a single logo direction

PHASE III:
Prepare the logo for print and digital use.
+ Final preparation of logo files
+ Export of approved logo variations

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Deliverables:
Final logo files
+ 1 color version png file
+ 1 black-and-white version png file

This package contains:
• 1 to 2 logo concepts
• 2 rounds of revisions based on selected logo
• 1 color and 1 black and white logo.


Post discovery, MKN Design will provide a SOW detailing project overview, roles and responsibilities: scope and tasks, timeline, and project costs and payment terms.

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MKN Design, LLC
michael@mkn-design.com
1–616–915–1941 

Good design is complexity presented simply
MKN Design LLC © 2025

Originally from Ontario, Canada, and currently based in West Michigan, Michael Nÿkamp is dedicated to helping businesses develop and refine creative strategies into clear, impactful solutions that captivate and engage.

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