Independent Work
Francophone du Canada
Independent Work
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Francophone du Canada
The French-speaking population of Canada lacks a distinctive symbol that encapsulates the relationship between Canada's national emblem, the maple leaf, and Quebec's Fleur-de-lis. For those unfamiliar, Francophones refer to French-Canadians who are descendants of French pioneers. These include Acadians, Quebecois, and other French-speaking communities that were established in the 19th and 20th centuries. This study aimed to explore ways to bridge the gap between French-speaking and English-speaking Canadians. To achieve this, I simplified Stuart Ash's Centennial Symbol (1967) and updated the design of the Fleur-de-lis, integrating it into the emblem. This combined logo was then paired with Canada's federal identity program. The Francophone du Canada mark is paired with Helvetica designed by Linotype Design Studio in 1961 and Max Miedinger.
Pelican in Flight
Independent Work
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Pelican in Flight
Study of a pelican flying.
Adobe Characters
Independent Work
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Adobe Characters
Adobe Illustrator tools transformed into energetic walking, skateboarding, and roller skating characters. Right image characters names, from left to right: direct select, pen, magic wand, selection, sprayer, color palette, hand, eraser, brush, fill box, eyedropper, measure ruler, slice, stroke, layers palette and Adobe Illustrator mark.
Umbrella Co.
Independent Work
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Umbrella Co.
Simple lines and a bold shape. The logo’s mark is paired with the typeface Stolzl designed by Mariya Lish from Inhouse Type Foundry.
Black Cat
Independent Work
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Black Cat
Sly cat
Fruit Salad
Independent Work
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Fruit Salad
This minimal exploration through fruit illustrations offers a revealing perspective on how circles establish the fundamental framework for crafting their intricate shapes, employing symmetry in the process.
Beacon
Independent Work
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Beacon
A simple logo symbolizing guidance. The mark is paired with Proxima Nova, designed by Mark Simonson from Mark Simonson Studio.
Space Invaders
Independent Work
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Space Invaders
These illustrations were explorations of hand location/position while holding a phone. It was boring with blank screens so I added the vintage Apple logo and Space Invaders.
Notre Dame De Paris
Independent Work
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Notre Dame De Paris
Symmetry with proper spacing.
The Mayflower
Independent Work
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The Mayflower
Incorporating strong vertical and horizontal fills with gentle curves.
Bear Love
Independent Work
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Bear Love
Bear with a whole lotta love.
Boxed In
Product
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Boxed In
Following numerous heartfelt conversations with a dear friend regarding her mental health struggles, this artwork encapsulates my visual representation of those dialogues—conveying feelings of being trapped by stress, experiencing loneliness, vulnerability, confusion, anxiety, and depression.
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This poster is available for purchase in my shop.
American Literacy Council
Independent Work
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American Literacy Council
Utilizing the elements of the American flag. The mark is paired with the typeface Utopia designed by Robert Slimbach from Adobe Originals.
KitchenAid Coffee Drip
Client Work
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KitchenAid Coffee Drip
Renowned as a leader in kitchen product design and innovation, KitchenAid stands as one of the most recognizable brands in the industry. Within their extensive product catalog, KitchenAid offers coffee makers that seamlessly blend innovative design with precision engineering, ensuring exceptional brewing experiences tailored to both casual coffee drinkers and connoisseurs. KitchenAid enlisted my expertise to visually illustrate their latest drip coffee maker, showcasing its innovative approach to evenly saturating coffee grounds.
Drawing from my comprehension of the innovative Spiral Head feature's functionality, I created a series of sketches to depict its role in ensuring consistent water saturation of coffee grounds for optimal flavor extraction.
The project progressed through various stages, from discovery to concept sketching and ideation. Incorporating diverse perspectives, we determined the most impactful approach to illustrate the idea. This resulted in a straightforward line drawing with nuanced coloring and a phantom-style technical illustration.
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KitchenAid
Kitchen Appliance Manufacturing -
+ Communication Design
+ Concept Development
+ Instructional Illustration
+ Product Research
+ Qualitative Research -
MKN Design Team:
+ Michael Nÿkamp, IllustratorKitchenAid Stakeholder:
+ Brian Edlefson, Global Creative Manager
Various Marks & Icons
Independent Work
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Various Marks & Icons
A selection of various marks and icons I’ve worked on over the last two years.
Tree Frog
Independent Work
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Tree Frog
When building iconography or logo marks, it's essential to ensure that the subject remains recognizable even when scaled down to small sizes. There are no rigid rules regarding icon sizing; it varies based on their usage in digital interfaces and/or printed materials. The graphic above showcases typical icon sizes. It's clear that the smallest icon (16 px) needs adjustments for better recognizability. Depending on application, the smallest size could be increased to 32 px.
Shine Bright
Independent Work
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Shine Bright
A happy little illustration for you all today.
Spring Cometh
Independent Work
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Spring Cometh
Little singing bird illustration.
Clown Expressions
Independent Work
