↓ Truman Cage alternate logo concept directions
Client Project
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Truman Cage – Brand Identity
John Swihart is a versatile artist whose work spans music performance, film and television composition, and electronic EDM production under the alias Truman Cage.
I was surprised to get a call from John, who shared that he’d been following my branding and illustration and wanted me to develope a logo for his electronic persona—something distinctive that he’d genuinely connect with. His brief was simple: incorporate the letters “T” and “C,” enclosed within a box. The final logo direction (shown at the top), with a handful of additional concepts below that he loved but ultimately didn’t make the cut.
His notable contributions include crafting the score for the iconic movie Napoleon Dynamite which won Golden Satellite Award for best Original Score. He also produced the music for How I Met Your Mother, alongside various other impressive works.
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John Swihart
Musician & Composer -
+ Brand Advisor
+ Concept Development
+ Creative Strategy
+ Design Direction
+ Qualitative Research
+ Visual Identity -
MKN Design Team:
+ Michael Nÿkamp, Design DirectorTruman Cage Stakeholder:
+ John Swihart, Musician & Composer