Chronicles is a repository of my personal illustrations, collaborative projects, inspiration, curiosity, and worthwhile studies deposited here for visitors to enjoy and experience

 

Please Note: 
All illustrations and photographs are copyrighted under mkn design, do not reproduce without expressed written consent. If you would like to license or purchase any illustration from this blog, please contact me via e-mail.

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April 2019

Ancestry DNA
I worked collaboratively with Ancestry DNA team to develop a comprehensive and coherent visual vocabulary for Ancestry’s DNA products. The graphic above is a collage and snapshot of the research, design, and illustration work I did for Ancestry DNA in 2018




This project was realized through a phased process and agile approach. It journeyed through multiple and iterative rounds of empathy, comprehensive research, sketching, illustrative style exploration, photography exploration, and user interviews to define the appropriate design/illustrative approach. For each sensory and physical appearance trait, comprehensive research was compiled – from qualitative to visual conceptual research. This research helped develop the abstract visuals that was then attached to the illustrative style developed. The completed style was thoughtful, conceptual and simple – it was overlaid and interacted with the selected photography. This work was created in collaboration with Ancestry DNAThe graphic above is a collage and snapshot of the research, design, and illustration work I did for Ancestry DNA in 2018.